Strategic Communication in PRA (PRAD302)
This course focuses on strategical communication approach within organizations. It stresses the critical component for success in the workplace. In this class, students will use a strategic communication model to identify objectives, analyze audiences, choose information, and create the most effective arrangement and channel for the message of the stakeholders. Students will practice drafting and editing clear, specific, and readable proposal in every level of business communication as well as learn to design documents to make information easily accessible to a busy, executive-level reader. In addition, students will use appropriate and effective visual support, in which they present a persuasive argument that demonstrates relevance to an audience at different levels of interest.